ADHD entrepreneurs don’t have a time problem—we have a dopamine problem. And most productivity advice? Yeah, it’s written for neurotypical folks with color-coded calendars and brains that panic-scroll TikTok instead of writing a sales email.

ADHD brains are full of big, magical, world-changing ideas. We dream in vivid detail. We can see the book tour, the global retreats, the six-figure launch, the impact, and the freedom that comes with achieving these. This freedom is within your reach. But turning that vision into a step-by-step plan? Cue the executive dysfunction. Cue the procrastination. Cue the spiral of "Why can't I just do it?!"

Want to know what separates thriving ADHD entrepreneurs from the ones still stuck in idea purgatory? It's not money. It's not who you know. And it's definitely not a color-coded Notion board with 47 tabs you'll never check again.

Let's get one thing straight: The most successful ADHD entrepreneurs aren't the most organized. They do not have color-coded systems or a daily routine that runs like a Swiss train. And no, they're not the ones who always have their inbox at zero (do those people even exist?!). What they do have is this:

Let's be real—how often have you heard that your goals need to be SMART? You know the drill: Specific. Measurable. Attainable. Realistic. Timely. SMART goals are fine for robots. But if you're an ADHD entrepreneur like me—driven by passion, purpose, and the thrill of building something meaningful while your brain throws plot twists every 10 minutes—they're soul-sucking.

Let’s get something straight: Marketing doesn’t have to be loud, sales, or soul-sucking. You don’t need to dance on Reels (unless you want to). You don’t need a huge following. And you definitely don’t need to be online 24/7 trying to “go viral.” If traditional marketing advice gives you anxiety, you’re not alone. Here’s the good news: You can market your business in a way that feels aligned, sustainable, and, most importantly, works. Let’s talk about how.